Conclusions
- The increased prosperity brought about by technological innovation has led to a burgeoning 'middle-class'.
- In developed nations, the enormous number of baby boomers retiring with financial means over and above any previous generation will lead to an explosion in demand for goods and services tailored to this market.
- As the developing nations play catch up, their citizenry will increasingly wish to partake of the fruits of increased prosperity.
- The overall numbers for the global middle-class are staggering, and are set to grow rapidly.
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Beneficiaries
The major beneficiaries of these shifts will be companies catering to an increasingly active and opulent lifestyle:
- Travel
- P&O, Carnival Cruise Lines, Intercontinental Hotels Group, China Air, Emirates
- Entertainment
- Sony, Disney, Calloway Golf, Vivendi, Nike, MGM Mirage
- Luxury retail
- LVMH, Tiffany, Coach, Burberry, Blue Nile
Companies catering to the increasingly wired world of gadgets will also reap huge rewards:
- Consumer devices
- Apple, Nintendo, LG, Matsushita Electric Industrial Co., Nokia, Sharp, Lenovo, Hewlett Packard
- Internet/Coomunications
- Google, Baidu, Amazon, China Telecom, Orange, Hutchison Whampoa
- Retail
- Best Buy, Gome Group, NEXT retail India Ltd.
Property and real estate companies (and allied industries) are also set to benefit from the �trade-up� lifestyle:
- Property
- Sun Hung Kai Properties, DLF, Emaar, Tameer, Capitaland
- Construction Materials
- West China Cement Co., Wuhan Iron & Steel, Pohang Steel Co. (POSCO), Arcelor Mittal, BHP Billiton
- Infrastructure
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